Does my business really need an online presence?

If you are asking this question, then you need to take a seat and pay attention.

Statistics show that on a desktop computer, online activities are skewed towards information gathering, while on a Mobile Device, users are more interested in browsing, followed closely by social media. Are you seeing the bigger picture yet?

Nigerian Audience Using Desktop Computers

Online activities for the Nigerian audience using computers

There’s more. Based on the activity insight above, it is safe to conclude that most people between age 18 and 55 are online looking for information and once they leave the search engine, the next likely place to check is social media. That is usually the best platform to sell your business.

In this age, having a good product without having an online presence is like being a performing artist on stage without the spotlight or mic. You are there, but no one else knows. However, with a mic and the right set of lights, your audience can appreciate your talent.

The same effect applies to putting your business online. An online presence has a greater chance of growing your customer base.

Do I have your attention now? Good.

The concept of digital transformation links consumers to products. It starts with developing a website for your business that is tailored to your target audience. Next, is to design your social media look and create ads to capture your target audience. Voila! You can watch your business grow.

Say hello to us today and we will help you